The Scripps National Spelling Bee semifinals and finals drew 9.2 million viewers appearing on all six of Scripps’ entertainment networks: Ion, Bounce, Defy TV, Grit, Laff and Ion Mystery.
The total this year, up 22% from 2022, the first time the Bee appeared on Ion after years on ESPN.
The finals on June 1 drew 6.1 million viewers live and on immediate encore telecasts– up 60% and the highest since 2012.
“This year’s fantastic growth further proves the power of over-the-air television, the promise of the Scripps Networks to connect with its diverse audiences and the special place this nearly 100-year-old competition holds in the hearts of Americans,” Scripps CEO Adam Symson said.
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Streaming added significantly to the overall audience. Bee programming was watched for nearly 5.6 million hours, up double digits from last year
Dev Shah, a 14-year-old speller from Largo, Florida, won the 2023 Scripps National Spelling Bee in the 15th round of onstage competition.