By very precisely shooting lasers directly into the eye (do no try this at home), researchers claim it's possible to experience a color never previously experienced. The five people who have seen the color, which the team calls "olo," say that it's a blue-green hue, but more saturated than any blue-green ever seen before.
As reported by The Guardian, a team at the University of California, Berkeley have published a new paper outlining a method for using a laser to stimulate individual cells in the retina in order to create stimulus that natural light couldn't otherwise produce.
