A mum-of-two says her daughter was left "screaming in agony" after her skin "melted within minutes" of being in the sun despite having lathered her in factor 50 sun cream. The mum, from Pwllheli, Gwynedd, claimed she used Nivea Sun Protect and Moisture on her daughter on Monday, July 11.
The seven-year-old went out to play in the garden with her brother but within five minutes her mother, Jasmine William, heard her "squealing" and shouting: "My back is on fire." The mum said as soon as her daughter rushed into the house she could see that her back and shoulders had turned bright red and giant blisters began forming on her skin, NorthWalesLive reports.
Jasmine, 27, described her daughter's ordeal as "horrific". She added: "At first I thought she was fighting with her brother but I quickly noticed the difference in her cry and she started shouting: 'My back is on fire'." A Nivea Sun spokesman said the firm had been in touch with the family to "understand more about what happened in this instance".