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Bangkok Post
Bangkok Post
Business

SC Asset bets on bigger bedrooms, flexible spaces

SET-listed developer SC Asset Corporation plans to relaunch 16 housing projects with redesigned homes to better reflect changing consumer preferences and stimulate demand amid a sluggish market.

Nattagit Sirirat, senior executive vice-president of marketing and innovation, said the new home designs are expected to accelerate sales of unsold units, injecting fresh momentum into the market amid subdued demand.

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