Get all your news in one place.
100's of premium titles.
One app.
Start reading
Marie Claire
Marie Claire
Lifestyle
Mischa Anouk Smith

​​Sarah Pochin’s Comments About ‘Adverts Full of Black and Asian People’ Reveal a Troubling Backlash Against Diversity

Sarah Pochin comments on adverts .

When it comes to things that could drive an MP “mad”, TV adverts might not top the list. Yet, Reform UK MP Sarah Pochin told a caller on TalkTV, “It drives me mad when I see adverts full of black people, full of Asian people.”

Following a swift backlash, Pochin apologised, claiming her words were “poorly phrased” and saying her real concern was what she described as the advertising industry’s “DEI [diversity, equity and inclusion] madness.”

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.