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Salon International de la Lingerie evolves with modern lingerie trends

Salon International de la Lingerie (SIL) reflects the dynamic underwear market.

Over the past 60 years, the world of lingerie has undergone significant changes, reshaping the fashion industry as a whole. Parisian trade fair Salon International de la Lingerie (SIL) has played a key role in reflecting these transformations, serving as one of the few events entirely dedicated to lingerie. This year, as SIL celebrated its milestone anniversary, the event showcased new categories, an expanded selection, and a more diverse range of offerings, capturing the essence of the present day.

Looking back at the history of SIL and the lingerie industry, it becomes evident that the relationship between fashion and lingerie hasn't always been closely intertwined. However, in recent years, this connection has become increasingly apparent. The #MeToo movement, for instance, marked a turning point, highlighting the shift towards women wearing lingerie for themselves rather than for the male gaze. This change in perception has been embraced by most brands in the industry.

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