The cost of living crisis has led supermarkets to increase their prices on food and household goods. Shoppers are finding every day items such as meats, frozen foods, butter are more expensive than they have been in years.
One shopper was shocked when they visited Sainsbury's and spotted a pack of Birds Eye fish fingers on sale for £7, My London reports. They took to Twitter to share the revelation, writing: “Nearly fell to my knees in de people food establishment.”
The packet of Birds Eye 30 Cod Fish Fingers (totally 840g) were being sold for £7 at the popular supermarket. Other social media users rushed into the comments to share their disbelief.
One user simply wrote: “ £7? Jesus soon reach.”
A second commented: “I remember when this was £3.50. Wow.” Another replied: “Sainsbury’s absolutely bugging.”
Some even shared their shock at what other products were costing them, with someone explaining: “I paid £3.80 for @Warburtons gluten free wraps yesterday- it would be cheaper to live off mc ds at this rate. There’s 5 wraps in there. Sickening.”
One person worked out each finger would come to a total of 23 pence, asking: “23p each is bad???”
Another replied: “Yes. Especially at that volume.”
The tweet racked up 407 Retweets, 195 Quote Tweets and 3,089 Likes. However, this isn’t the most expensive price tag shoppers will find.
Tesco, ASDA, Iceland and Waitrose sell the same pack of fish fingers for £7.50, while Morrisons sell it for ever so slightly cheaper at £7.49. The website Compare Grocery Prices noted Sainsbury’s were initially selling the same product for £6.75 as of March 3 2022.
The same data revealed back in February 2022, the fish fingers were being sold for £6.50 a packet, but didn’t specify if the price was across various supermarkets or one specific one. Earlier this month Sainsbury’s shoppers shared their furore over the price of Lurpak butter, reaching as high as £7.25 in some grocery stores.
A single 750g tub is now £7.25 at Sainsbury’s, while a 1kg tub of the same butter costs £9 for online shoppers using Ocado. The Mirror reported that Iceland shoppers were left stunned after spotting a 500g tub of Lurpak selling for an eye-watering £5 - the same product that was £3.65 just a short while ago.
Aldi customers raved about the budget supermarket’s Greenvale Olive Spread has received glowing reviews from shoppers who say that they will "give it a go" following the recent rise in butter prices. Priced at just 99p for a 500g tub, Aldi's spread is considerably cheaper than a same size tub from Lurpak which would cost £5. However, it is important to note that this replacement contains palm oil.