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International Business Times
International Business Times
Business

Russia's USSR-era Rival To 'Decadent' Eurovision Born Anew

European Union United States Eurovision Russia Vladimir Putin USSR Moscow
Nomad, a singer from Kyrgyzstan, performs at the Intervision Song Contest 2025 (Credit: AFP)

With artists from more than 20 countries and ambitions for a billion-plus viewers, Russia on Saturday revived its Intervision song contest, which Moscow hopes will compete with a "decadent" Eurovision.

First held in the Soviet era and relaunched in February on President Vladimir Putin's orders, the concert-as-soft-power tool kicked off at 8:30 pm (1730 GMT) at an arena near the Russian capital, with the opening ceremony hitching future-looking technology to nostalgia for the USSR past.

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