LONDON, UNITED KINGDOM - 2022/10/02: Some runners seen in fancy costumes as they run past mile 21 during the London marathon. For the first time a stretch of the London Marathon route was transformed into Rainbow Row to celebrate the LGBTQIA+ community, promote inclusivity and create a party atmosphere. Marathon runners passed two stages with music and drag performances. Butchers Row in Limehouse was covered with colourful flags and buntings. .
As the countdown to the London Marathon intensifies, the digital community platform Strava sheds light on some fascinating insights into the habits and achievements of marathon enthusiasts.
Strava's data from last year's race shows that over half of the 48,000 finishers uploaded their achievements onto the platform, offering a goldmine of information for running aficionados.
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