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Birmingham Post
Birmingham Post
Business
Andrew Arthur

Royal International Air Tattoo contract awarded to Gloucestershire agency

Creative content agency PinPoint Media has secured a deal to help market the world’s largest military air show, which is set to return to Gloucestershire.

The Royal International Air Tattoo (RIAT), which typically attracts around 150,000 attendees over three days, will take place at RAF Fairford in July, after the previous two events were cancelled due to Covid restrictions on large crowds and international travel.

Cheltenham-based PinPoint Media will handle the online, out-of-home, paid, social media and influencer marketing of the event, following a competitive pitching process involving other agencies.

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