
It goes without saying that Royal Enfield is one of the fastest growing motorcycle manufacturers in the world. Unbeknownst to a lot of motorcyclists, Royal Enfield has a history spanning more than a century – contrary to what its relatively recent rise to prominence may suggest. That being said, the brand has no plans of slowing down, and has recently received a massive capital injection from its parent company.
Eicher Motors Limited, the company behind Royal Enfield, recently announced that it would be investing over Rs 1,000 crore – of the equivalent of about $121 million – in the 2024 financial year. This comes after Royal Enfield set a record sales figure of 834,895 two-wheelers – a 38.4-percent increase versus sales figures of the previous year. On top of that, the Indian manufacturer also broke its exports record, with more than 100,000 motorcycles exported overseas.