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Broadcasting & Cable
Broadcasting & Cable
Business
Daniel Frankel

Roger Goodell Testifies in $21 Billion ‘Sunday Ticket’ Antitrust Trial: ‘We Have Been Clear Throughout That This Is a Premium Product’

NFL Commissioner Roger Goodell.

NFL cvommissioner Roger Goodell testified in a Los Angeles federal court Monday that purchasers of the “NFL Sunday Ticket” out-of-market games package knew full well its high value, and they didn't pay more than $300 a season for it because the league colluded with broadcast partners and forced their hand. 

"We have been clear throughout that it is a premium product. Not just on pricing but quality," Goodell said during cross-examination. "Fans make that choice whether they wanted it or not. I’m sure there were fans who said it was too costly." 

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