When Julian Duncan joined the Rockets as chief marketing and strategy officer in July 2021, the native Houstonian had a vision of celebrating Nigeria and its communities during a regular-season game. The Houston metropolitan area is home to one of the largest Nigerian immigrants communities in the United States.
Two years of planning turned out to be well worth the wait for Duncan and his staff. Last Friday, the Rockets paid tribute to the Nigerian population in Houston and surrounding areas by hosting the team’s inaugural Nigerian Heritage Night at Toyota Center.
It was the first such tribute arranged by an NBA team. It was a massive success for fans in attendance and those individuals who joined a postgame Q&A session with icons such as Hall of Fame center Hakeem Olajuwon; Rockets head coach Ime Udoka; WNBA All-Star and ESPN personality Chiney Ogwumike; and award-winning recording artist Tobe Nwigwe. All are of Nigerian descent.
“Being in Houston, it is the city of innovation, but it is also a city with rich cultural heritage,” Duncan told Rockets Wire.
“We celebrate tons of different heritages here, but the one we had not touched bases with was the Nigerian heritage,” Duncan explained.
“It made the most sense when one, you have Hakeem Olajuwon in your city, and two, Houston is home to the largest population of Nigerians, bigger than any other city in the nation. It just made sense. So, two years in the making, we have a beautiful celebration of Nigerian culture and heritage here in Houston.”
The Houston Rockets held the first ever Nigeria Heritage Night in the NBA and Houston native, Chiney Ogwumike took the first shot. The WNBA All-Star and ESPN personality had perfect form as she hit the shot in front of the home crowd. #Rockets #Sarge @chiney @TheRocketsWire pic.twitter.com/KsZRXmLJ4u
— #SARGE (@BigSargeSportz) December 23, 2023
Ogwumike, who grew up in the Houston area and became a national player of the year at Cy-Fair High School, was honored with the team’s ceremonial pregame “First Shot.” Naturally, she made it, earning $5,000 for charity from Rockets owner Tilman Fertitta.
In subsequent comments, she said it meant a lot for her to participate in an event that celebrates her culture and represents her family.
“It meant the world to me,” Ogwumike told reporters after being formally honored by the organization as a hometown hero. “I am able to celebrate my culture here, the African diaspora, and the sports world, and how it has brought us all together.”