She was a singer in The Saturdays, a TV presenter on This Morning, and fashion designer for Very and New Look — so when Rochelle Humes launched a skincare brand for babies, it looked like just another new turn in her already varied career.
In fact, the entrepreneur says it’s her absolute focus for the future. “I have always been obsessed with skincare — there’s no brand I haven’t tried,” she explains. “And when I found out there was no brand out there doing what I wanted for my own children, I knew this was my new direction.”
