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InsideEVs
InsideEVs
Technology

Rivian CEO RJ Scaringe On Why The R2 Launch 'Must Go Well'

Rivian is on the precipice of a very big year. In 2026, the California-based electric-vehicle startup plans to unleash the R2, a $45,000 mass-market SUV tasked with bringing it into the big leagues. And, as the automaker's CEO sees it, there's little room for error.

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