This January, many of us will be trying out 'Veganuary', giving up all meat and dairy products in favour of a completely plant-based diet. Now vegan activists are calling upon Prime Minister Rishi Sunak to follow suit, offering him £1 million to donate to a charity of his choice if he agrees to go vegan for one month.
In an open letter penned to the PM, vegan organisation GenV stated that "a plant-based diet is one of the best things we can do to champion British farmers and our countryside". They also went on to emphasise how plant-based eating could help the country meet emission reduction commitments, while 'supporting public health'.
