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Evening Standard
Evening Standard
Business
Henry Saker-Clark

Rimmel and Max Factor could be sold as owner Coty launches review

Coty Rimmel Max Factor Sue Nabi New York United States
A Rimmel London ‘Back to School’ advert has been banned for ‘playing on young girls’ insecurities about their appearance’ (Steve Vidler/Alamy/PA) -

Beauty giant Coty has launched a strategic review of its consumer beauty division, which could see it sell off brands including Rimmel, Max Factor and Sally Hansen.

The New York company said it is reviewing options for the division as its seeks to focus on its more profitable fragrances operation.

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