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Fortune
Fortune
Ryan Hogg

Richard Branson unveils succession plan to give Virgin Atlantic to his kids

Holly Branson, Richard Branson and Sam Branson attend We Day UK at Wembley Arena on March 5, 2015 in London, United Kingdom. (Credit: Jo Hale—Redferns/Getty Images)

Sir Richard Branson may be well past retirement age at 73 years old, but the risk-loving entrepreneur shows no sign of slowing down.

Even still, the Virgin Group CEO appears to be getting his affairs in order to ensure his crown jewel, Virgin Atlantic, stays in the family long after he’s gone.

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