When people imagine an exclusive house in Beverly Hills, they generally conjure an image of a house that is completely finished — floors, interior décor, and rooms all ready for presentation to the buyer. However, there was one case in California where the unfinished state of a house made it invaluable. The empty structure with its unfinished walls was a piece of valuable Los Angeles real estate, which had stunning views, land to die for, and potential to be turned into something totally new. The story about the sale of RH chairman and CEO Gary Friedman's Beverly Crest mansion worth $15 million was published by the Los Angeles Times. He sold his unfinished Beverly Hills home for $24 million in 2022, making a $9 million profit. For Friedman, whose career has centered on luxury design and spaces, the estate represented more than a residence; it was an opportunity tied to one of Los Angeles’ most valuable assets: rare land.
A mansion valued before completion
