Beans on toast is a staple for many - cheap, filling, delicious, and takes about two minutes to bung the ingredients together. But some people have been left wondering if Heinz's long-running slogan - Beanz Meanz Heinz - is still true as the cost of living crisis continues to push the prince of baked beans higher and higher.
One MP advised struggling families to drop the popular brand - costing around £1.40 a can - in favour of supermarkets' own, less expensive brands. Nottinghamshire MP Brendan Clarke-Smith made the comments on LBC's Cross Question after the inflation for food and drink prices hit 19.2% in the year to March - almost double the overall rate of 10.1%, reports NottinghamshireLive.
In a discussion about whether supermarkets had been profiteering by hiking prices he said: "Heinz Baked Beans, say the price has shot up on that and people say, 'oh this tin has gone up by 50% or whatever'. Well, buy the Tesco Value one."
