Custom-made, hand-sewn, designer print, weatherproof — these days, bike bags have become as much of a statement of personality or flare as they are utilitarian. The bike market has become absolutely flooded with bags of all shapes and sizes for every bit of free space on your bike. It seems that carrying anything in your jersey pockets — or even having jersey pockets— is a thing of the past.
Standing out in this market is nearly impossible. Los Angeles-brand Lead Out! hopes to find its niche in offering high-quality and durable products that are not only ethically made but also easier on the wallet than traditional cycling retail.
