Rev Edition Co, a wholly-owned Thai specialty retail chain for sporting goods and an authorised distributor of Nike and Under Armour, has set proactive plans to boost its sales to reach 2.2 billion baht this year, up from up 1.8 billion last year.
Pornsak Chinawongwatana, the company's chief executive, said the overall market for sports shoes this year is expected to be more active than last year as more people had resumed outdoor activities, including going out shopping, travelling both within the country and overseas, exercising, and attending sports events. It is anticipated that the number of sporting events to be arranged in 2023 would reach almost 80% of the level recorded before the pandemic, when 1,000 events took place.
