
WASHINGTON, D.C.—The NAB has announced that registration is open for the 2024 NAB Show, scheduled for April 13-17 (Exhibits April 14-17), at the Las Vegas Convention Center. The organizers said that this show will cover a host of important trends in the industry, including artificial intelligence, streaming universes, virtual production, live events, the creator economy and advertising.
This year's NAB Show introduces "Creator Lab," a new destination focused on the innovation within the expanding creator economy. The programming is highly interactive with hands-on workshops and networking events. Experts will cover the most timely of topics such as AI's role in production, the utilization of video for corporate messaging and the establishment of a resilient infrastructure for the flourishing, creator-first content ecosystem. Renowned curator and author Jim Louderback, alongside veteran journalist and events producer Robin Raskin, are leading the development and vision of this promising and unparalleled experience for attendees, the NAB said.