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Axios
Axios
Business

Reese's Easter eggs are top-selling seasonal candy

Instacart
Reproduced from Instacart; Note: “Top-selling” candies are those with sales that grew more than 50% April 4-17, 2022 compared to the two weeks before; Map: Axios Visuals

Chocolate is king for Easter and America’s favorite candy is Reese’s Peanut Butter Eggs, according to data from Instacart.

Driving the news: The Reese’s eggs were the top-selling seasonal candy on Instacart last year in 29 states with Reese’s cups, Starburst Easter Jellybeans, and Hershey’s Milk Chocolate tied with five states each.

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