Get all your news in one place.
100's of premium titles.
One app.
Start reading
Irish Mirror
Irish Mirror
Sport
Stuart Byrne

Rebrand is a great job but we must retain some of our personality

The off-field rebranding and repackaging of the League of Ireland should be applauded - but we can’t lose sight of what matters.

Players and managers have never been as visible and clubs deserve credit for the social media drive.

Bright, young minds are behind it and it’s no coincidence that attendances are soaring.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.