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Benzinga
Benzinga
Business
Eric McConnell

Really Hot Chicken–This Fried Chicken Franchise Has Tripled In Value Since 2019 And Could Now Sell For $1.5 Billion

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Fried chicken is having its moment in the sun, and Bojangles is looking to capitalize on it. Only a few weeks after Dave’s Hot Chicken was sold to Roark Capital, which also owns Subway, for nearly $1 billion, Bojangles wants to up the ante. According to The Wall Street Journal, Bojangles' owners are considering a sale. If they can get their estimated $1.5 billion asking price, they will have tripled what they paid to buy the chain in 2019.

The first Bojangles opened in Charlotte, North Carolina in 1978. Original owners Jack Fulk and Richard Thomas had a simple mission: to bring spicy, Cajun-style fried chicken and homemade biscuits to the masses. Although spicy fried chicken and biscuits were staples in many southern households at the time, Kentucky Fried Chicken was one of only a few successful chicken franchises.

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