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PC Gamer
PC Gamer
James Bentley

Razer CEO admits users could fall in love with its holographic AI assistant project but 'that’s definitely not something we plan to build the product toward'

Razer The Verge

Razer has gone big on AI. It opened up three global AI hubs in the latter half of 2025, and at the start of 2026, showed off Project Motoko (AI glasses but as a gaming headset) and Project Ava (a holographic AI assistant).

With all this at the forefront of the company, it's no surprise that the technology is a large part of The Verge's extended conversation with CEO Min-Liang Tan at this year's CES. When asked how Razer decides which projects actually become real projects, Tan says:

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