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Benzinga

Business

Surbhi Jain

Raya: The Dating App That Rejects You More Politely Than Your Ex

Raya Bumble Nasdaq BMBL Tinder Hinge Match Match Group Bumble Inc MTCH

Raya dating app

In the brutal world of online dating, getting ghosted is bad. Getting "waitlisted" by Raya—the ultra-exclusive dating app favored by celebrities and creators—might sting worse, but at least it comes with polish. With a reported 2.5 million people stuck in the queue, Raya has managed to turn rejection into a status symbol. While Bumble Inc. (NASDAQ:BMBL) and Match Group Inc. (NASDAQ:MTCH) apps, such as Tinder and Hinge, struggle with slowing downloads and Gen Z disengagement, Raya has quietly rebranded exclusivity as cool again.

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