A Rathmines local has created a Twitter account targeting an intrusive LED board that is plaguing local residents.
The advertising board, located on Rathmines Road Lower, beams bright light into houses that lie metres away 24/7. Dublin City Council responded to previous objections about the board by introducing a ‘fade’ transition, in order to prevent the bright flash emitted between adverts appearing on screen.
However, the issue continues to affect local residents, who argue that the bright light continues to stream into their homes day or not. Briain, who lives around eight metres away from the board, decided to set up a Twitter account that directly challenges advertisers who choose to use the sign. The page is named “Rathmines Eye” as one of the most noticeable ads on the board features an ominous glowing eye.
