Fans can get a taste of Snoop Grog as rapper Snoop Dogg is launching his own wine brand in Britain.
A moody black and white portrait of the US superstar stares out of the label of his Cali Red aimed at “non traditional” wine drinkers.
Snoop follows a long list of celebrities launching their own wine ranges with Kylie Minogue, Graham Norton and Philip Schofield amongst the most successful.