
Running backs in Sean McVay’s offense tend to become one-dimensional – at least the ones in the post-Todd Gurley era. It’s not their fault. It’s just the way they’re utilized in McVay’s scheme.
Last season, Rams running backs were only targeted 63 times and had a target share of 12.2%, the second-lowest rate in the NFL. In 2021, they were targeted 76 times for a rate of 12.6% – by far the lowest rate of any team. It was the same story in 2020 (12.6%, third-lowest) and 2019 (10%, lowest).