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The Guardian - UK
The Guardian - UK
World

‘Racist’ Heinz advert has diverse lessons for us all

Heinz advert on the London Underground with a coupe only 3 of their parents, editing out the black father, which has caused controversy
The Heinz advert, on a London Underground platform. Photograph: Nels Abbey

Last year I married my husband. He’s white, I’m black. Both his parents were present, my mother was too. My father died when I was 15, but he wasn’t really in my life until that point. If he were alive, I doubt I would have invited him to our wedding.

Do I think the Heinz ad is racist (When a Heinz advert features racist stereotypes to sell pasta sauce, it’s vital to speak out. So I did, 8 October)? No. Do I understand why people are upset by it? I do, I get it. But an absent father for me, and for many others (not just black people) is a reality. We shouldn’t hide that.

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