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The Independent UK
The Independent UK
Sport
Karl Matchett

‘Racing with reason’ and football crossovers: How does Formula E continue to grow?

USA TODAY Sports

As over 20,000 fans descend on east London and the ExCel this weekend, the increased presence of Formula E will be clear in some subtle, and some deliberately not-so-subtle, ways.

From a grander pre-race entrance for the drivers to the packed stands watching cars fly around the street circuit and inside the arena, the London E-Prix should make for a larger-than-life experience as Season 8 draws toward a close.

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