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The Guardian - UK
The Guardian - UK
Politics
Jim Waterson Political media editor

‘Quite a nightmare’: UK media face tricky few weeks juggling football and politics

Rishi Sunak kicking an orange football on grass pitch
Politicians are trying to work out how to mix politics and football without looking opportunistic. Photograph: Carl Court/Getty Images

When Euro 2024 starts next week, it will be the first time that a men’s international football tournament has clashed with a UK general election since 1970.

Back then, England’s early exit from the World Cup was blamed for an unexpected Labour defeat. This year, political parties and the media are trying to work out how wall-to-wall football will affect general election coverage – and whether voters will tune out of politics.

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