The arrival of Evie Pig has turned what seemed like a simple cartoon family into a global headline, creating one of the most talked-about marketing moments of the decade.
Most recently, London's exclusive Lindo Wing welcomed the newest member of Peppa Pig's fictional family — a pink piglet named Evie. Despite her being a cartoon character, the news was broadcast with all the fanfare of a royal birth, drawing worldwide attention and millions of social media messages.
