The GDC 2025 show floor had a much smaller crowd of VR developers than last year. The Meta booth was crowded with hopeful indie devs aiming to join Oculus Publishing or get some of that $50 million Horizon Worlds grant money. But most established publishers didn't pay for booths. Given the current "VR visibility crisis," I found that quite telling.
On Monday, XR industry vet Jim Squires led a panel called "Solving VR Gaming's Visibility Crisis: Strategies for Reaching Mainstream Audiences," which included the publishers behind Moss and Ghosts of Tabor, a VR marketing CEO, and IGN's executive editor.
