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The Conversation
The Conversation
Peter Galvin, Professor of Strategic Management, Edith Cowan University

Qantas, the trying kangaroo: why things won't get better any time soon

Unlike many airlines, Australia’s flag carrier Qantas has survived the pandemic. But its return to normal service – and profitability – is proving to be a bumpy ride. It could well get worse before it gets better.

As domestic and international travel picks up, the airline is struggling to keep up – having laid off thousands of staff whose experience, it turns out, was quite valuable for running such a complex business. Cancelled flights, lost luggage, long delays at airports and low staff morale are pummelling its carefully cultivated reputation.

Qantas engineers took industrial action last month. This week there’s a strike by baggage handlers employed by the contractor used since the airline retrenched almost 2,000 ground crew workers in 2020. (The Fair Work Commission has since ruled this outsourcing was unlawful.)

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