Before and after upscaling. Arguably, that's the most critical dividing line in gaming graphics hardware of the past 20 years. And it was, of course, Nvidia's DLSS upscaling that created that inflection point on release in 2019. But now it turns out DLSS went from an idea to a new feature announced to the public in just two weeks. And it was all Nvidia CEO Jensen Huang's idea, apparently.
If that's an eye popping revelation, the fact that Nvidia also saw DLSS as a tool to charge more money for graphics cards is less surprising. But hold that thought. All of this comes courtesy of a new book on Nvidia, The Nvidia Way: Jensen Huang and the Making of a Tech Giant.
