A new pro-Trump super PAC, Preserve America, has made a significant move by reserving over $13 million worth of ad time in key battleground states. This strategic decision comes in the aftermath of President Joe Biden's lackluster debate performance, which has left him vulnerable in the eyes of his opponents.
According to data from AdImpact, Preserve America allocated $13.3 million for ad bookings, with a substantial portion targeting Pennsylvania, Michigan, and Wisconsin. These states, often referred to as the 'blue wall,' were pivotal in both Trump's 2016 victory and Biden's 2020 win.
The ad reservations are scheduled to commence in late July and extend through early September, coinciding with the broadcast of the Paris Summer Olympics. This timing presents an opportunity for the pro-Trump group to engage with a broader audience during the typically quieter summer months.
While the content of Preserve America's advertisements remains undisclosed, other pro-Trump outside groups have been emphasizing key issues such as immigration and crime in their ads. Some of these groups have also incorporated clips from the first presidential debate to criticize Biden's suitability for office following his subpar performance.
Reports suggest that GOP megadonor Miriam Adelson is poised to make substantial contributions to Preserve America. Originally established during the 2020 election cycle, the super PAC has been revived to play a significant role in the final months of the campaign, as per Politico.
