When it comes to picking up some budget-friendly clothing 'dupes', everyone knows that Primark has become one of the places to be on the high-street.
And it looks like the budget fast-fashion retailer has another winner with a brand new autumnal dress that has been compared to a luxury clothing brand.
The clothing store has become a go-to for many fashion enthusiasts looking for new wardrobe staples each season, with many saying they "need" the new autumn dress.
Primark's budget friendly light blue midi dress has been compared to the luxury brand LK Bennett after a snap of it was shared on social media, reports The Liverpool Echo.
Featuring long sleeves, black buttons up front and a collar, the retailer's midi dress is part of Primark's brand new autumn collection which has landed in stores recently.
The arrival of the new dress has arrived in stores just as the temperatures are beginning to drop, meaning many fashion enthusiasts will be looking for a cosy new wardrobe to layer up with.
Sharing the dress to their 9.8 million followers on Instagram, Primark wrote: "Take your midi look into Autumn and layer with a cosy coat and accessories. Prices from £9.”
Shoppers were quick to flock to the comments section, with many praising the style of the dress and commenting that they "needed" to get their hands on it.
"Looks like an LK Bennett dress … But more affordable .. Well done primark loving the range", said one shopper.
"Purchased this dress last week and it’s wonderful dressed up & down", raved a second.
"Want this dress, need this dress, love this dress", replied a third.
"Gorgeous dress! Let me at it. (I’ll go in next week!)", commented a fourth.
"Oh hello nice dress", added a fifth.
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