Primark shoppers are loving the newly released Barbie range that has hit stores over the past week.
With anticipation building over the release of the new Barbie film starring Margot Robbie and Ryan Gosling, Primark have released their own Barbie range so shoppers can get excited ahead of it coming to cinemas on July 21.
The much-loved retailer is known for its affordable clothing and homeware products, and often shares new trending items online. This time, Primark shared a photo of the new Barbie range to its 10.3m followers on Instagram.
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The video that was posted to Primark’s Instagram has since received just short of 20k likes and hundreds of comments. The post was captioned: “Real World This Way! Shop our Barbie™ The Movie collection in-store now!”
The video shows some of the new Barbie styled on mannequins followed by an Instagram worthy Barbie photo opportunity as a life size Barbie doll box is in the store. Primark’s Barbie range product description read: “Packed with fun, shimmer, and plenty of pink, our Barbie the Movie range is sure to delight your inner Barbie fan!
"From Barbie T-shirts to Barbie bucket hats and more, you’ll be able to plan your go-to outfits of the summer all from one very dazzling place. Elevate your favourite dress with our Barbie fashion tights or unwind at home in our beautiful Barbie loungewear.
“Whether you plan to hit the beach or host endless slumber parties, you’ll discover lots of colourful pieces that celebrate one of the biggest movies of the summer. So, prepare for some much-needed nostalgia and take a scroll!"
The full Barbie range at Primark consists of 72 items ranging from £4 earrings that are featured in the movie, £14 Neon Print Swimsuits, a £15 Zip-Up Velour Hoodie with matching £15 Velour Loose-Fit Trousers and even £2 Laptop Stickers.
Shoppers were thrilled with the release of Primark’s Barbie range as one said: “Yes! I want it “ while another added: “We love Primark” and a third commented: “Wow [love heart eye emoji]”.
Although Primark doesn't have an online store, you can check what items are in stock at your local store here. Alternatively, find your nearest Primark here.
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