Primark shoppers are eager to snap up a " after spotting it online.
High street favourite Primark boasts a loyal following across its social media channels, with millions of followers keeping their eyes peeled for news of the latest products and stock drops they may find in store. Unlike the vast majority of high street stores, Primark is unique in that it doesn't have an online shopping option, relying solely on in store purchases.
Much to the delight of shoppers, Primark recently launched a website which will allow shoppers to check whether stock is available at their local store. The new website won't allow shoppers to snap up the latest Primark trends online but for the first time, it will allow them to see whether its clothing, accessories and homeware items are available in store.