Primark shoppers are going wild for a range of colourful boxes they say are 'life changing', according to the Liverpool Echo. The retailer keeps shoppers up to date with the newest products available in store via its Instagram page.
The high street favourite has millions of followers thanks to its affordable clothing, shoes, accessories and homeware products. A recent post on the Primark home account however has caused a particular stir among fans.
The Instagram reel in question saw user @baytkalthoum organising their cupboards with an assortment of colourful crates. The caption read: "Colourful organising with @baytkalthoum organising their cupboards. Crate storage boxes from £3/€3.50 #PrimarkHome."