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The Independent UK
The Independent UK
National
Henry Saker-Clark

Primark drives strong sales at AB Foods as shoppers shrug off price hikes

PA Wire

The parent firm of Primark has revealed a jump in profits and sales as shoppers continued to shop “enthusiastically” at the fashion chain despite price rises and budget pressures.

Associated British Foods which also runs large grocery, ingredients and agriculture operations, said the backdrop is still “challenging” for consumers but stressed that it has seen inflationary pressure ease over the past year.

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