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Evening Standard
Evening Standard
Business
Simon Hunt

Price freeze helps sales surge at bowling group Ten Entertainment

A freeze in admission prices has helped bowling business Ten Entertainment sail past pre-pandemic performance with a more than doubling of profits.

The Bedford-based firm posted sales of £63.2 million in the first half of 2022, up 53% on 2019 levels, while pre-tax profits rose 121% to £15.7 million. The company was boosted by its earlier decision to secure 90% of its energy at 2020 prices up until 2024, which has helped it absorb cost inflation in wages and food prices.

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