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Newslaundry
Newslaundry
National
NL Team

'Press freedom subverted': NBF writes to I&B minister over BARC 'skewing final data' with 'landing page' views

The freedom of the press is being "subverted" due to the Broadcast Audience Research Council's failure to address the issue of "landing pages" being included in viewership data, according to a June 1 letter from the News Broadcasters Federation to I&B minister Anurag Thakur.

The landing page is the channel you see on your TV when you switch on your set-top box. The News Broadcasters Federation is a group of news channels led by Republic TV.

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