It felt like an appropriate location for the launch of a new era of domestic women’s rugby. On Wednesday evening, the great and the good of English rugby crowded into a room around the corner from Battersea Power Station, celebrating the rebirth of Premiership Women’s Rugby (PWR), the retitled, reinvigorated top division of English domestic women’s rugby and the next step in the sport’s evolution.
Syntax lovers look away, but the league’s new initials are, obviously, no coincidence. Formerly known as Premier 15s, this rebrand was born out of a desire to strengthen the footprint of the competition and progress towards financial sustainability under the leadership of a new limited company headed by Belinda Moore.
