If the women's Euros once again taught us that modern football, when played with passion, intensity and a real sense of togetherness, can be genuinely inspiring, the Premier League is about to remind us that is also about money.
Lots and lots of money.
And one of the ways the clubs make that money is by flogging football shirts all around the globe, with no corner of the world off-limits to a Nike, Adidas or Puma number with a badge slapped on it and a sponsor emblazoned across the front.
