Many online fashion shoppers will already be familiar with popular brand Shein, which has been a hit with fans thanks to its online retail offerings for more than a decade. But now, for the first time ever, bosses have decided to open 30 new pop-up stores in a bid to pursue its "physical retail strategy".
Although the exact locations of where these new stores will be remains top secret, it is believed they will situated across the UK, Europe and Middle East. According to Bristol Live, all are set to be launched by the end of this year.
The news comes not long after the brand's hugely successful pop-up shops earlier this year in Bristol, Birmingham and Cardiff. Eager customers were seen waiting in endless queues to get a glimpse inside.
