Schlotzsky’s is going back to its roots by reclaiming the name Schlotzsky’s Deli and rolling out a new restaurant design.
The sandwich chain, part of the GoTo Foods portfolio, announced Monday that the rebranded updates are designed to modernize its image, make its concept clearer to customers and give franchisees a more sustainable path for growth, while also adopting a new tagline, “Life needs Lotz.”
